OMODA & JAECOO Automotive Display

Automotive motion content moves from a dramatic vehicle reveal to a live corner-screen display above the street.

OMODA & JAECOO / Nishat Group project previewHS360 / PROJECT 03
FRAME STUDY / 03Built for the real world.
OMODA & JAECOO / Nishat Group project study 101 / LIVE VIEW
OMODA & JAECOO / Nishat Group project study 202 / DETAIL
OMODA & JAECOO / Nishat Group project study 303 / COMPOSITE
ClientOMODA & JAECOO / Nishat Group
LocationPakistan
Discipline3D Automotive Outdoor
StatusShowreel

Making the physical canvas part of the idea.

Present multiple vehicles with scale and motion on an angular outdoor screen without losing their silhouettes from the street.

Creative and technical thinking, developed together.

The vertical reel shows a cinematic car opening and then the illuminated building display, where the vehicles travel across the two screen faces.

Automotive 3D contentCorner-screen compositionMotion designOutdoor brand display